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July 27, 2016 12:49 ET

Concordia Coffee Company Eliminates All Barriers to Specialty Coffee Beverages/Announces Plan Zero, Industry’s First All-Inclusive Program
Food Service Operators Can Capture the Highly Profitable Specialty Coffee Market With No Capital and No Risk

SEATTLE, WA–(Marketwired – Jul 27, 2016) – Concordia Coffee Company, a subsidiary of The Middleby Corporation and a leading manufacturer of automated and self-service coffee and espresso machines serving the commercial foodservice industry, today announced the launch of Plan Zero, an all-inclusive program that covers their lineup of coffee machines from installation to preventative maintenance, to repairs, all for a low fixed monthly payment. The company’s machines are currently operating at thousands of customer sites, spanning convenience stores, hotels, restaurant chains, office coffee and institutions. Concordia was the first to design, patent and bring to market fully automated espresso machines over 25 years ago. Plan Zero is now pioneering how to predict financial costs with customers in order for them to increase revenue through coffee, an important and profitable category.

Plan Zero features an exclusive 90-day profit guarantee. The plan is designed to pay for itself by selling only 6-10 drinks per day.

“Whenever I think about an espresso ‘experience’ for any client, be it a college or a corporate food service location, my first thought is always Concordia Beverage Systems,” said Cary Wheeland, Regional Vice President, Bon Appétit. “From superior customer service, to a high quality beverage, to their legendary bullet-proof espresso machines, I can’t imagine working with a better company.”

“As we continue to expand our facility, sales and service teams, we will propel our business to the next level through financial collaboration with customers,” said John LaNier, Vice President, Concordia Coffee Company. “We’re really looking forward over the next few years to share with these groups our expertise and equipment while witnessing their businesses grow as a result of providing specialty beverages of the highest quality.”

Concordia’s lineup of beverage systems, Integra™, Xpress™ and Ascent™, are truly integrated systems, not just espresso machines. Concordia is also the only company in the world with patented EspressJet™ Flavor System.

Concordia Coffee Beverage Systems:
Ascent- A premium-quality, single-cup bean-to-cup coffee brewer for just $299 per month.
Integra- A savory, simple solution for preferred-choice espresso beverages at only $599 per month.
Xpress- The complete system for extensive selection at just $699 per month.

Availability- To sign up for Plan Zero, contact Robin Mooney at rmooney@concordiacoffee.com

About Concordia Coffee Company, Inc.
Seattle-based Concordia Coffee Company, Inc., a subsidiary of The Middleby Corporation, has a highly innovative lineup of beverage systems that serve the needs of a wide array of convenience store, hotel chain, restaurant chain, office coffee and institutional customers. The company’s fully automated espresso machines provide for thousands of beverage combinations that are served with consistency and speed, while at the same time providing for the highest beverage quality.